The term graphic design can refer to a number of professional and artistic disciplines which gives more attention on visual presentation and communication. Different methods are use to create and combine words, symbols and images to create a visual representation of messages and ideas.
A graphic designer may use techniques of typography, page layout and visual arts in changeable degrees to generate the final result of the project.Graphic design often refers to the process by which the communication is generated as well as the products which are produced. Common use of graphic design includes advertisements, magazines, web design and product packaging.For e.g. a product package may include an artwork or logo, organized test and pure design elements like color and shapes which unify the piece.
Composition is considered to be one of the main features of graphic design particularly when utilizing pre-existing materials or using different elements.
Graphic design covers the history of humankind from the caves of Lascaux to the amazing neons of Ginza. In both this long history and in the relatively new explosion of visual communication in the 20th and 21st centuries, there is at times a blurring distinction and partly covering of advertising art, fine art and graphic design.
After all, they share many of the similar elements, principles, theories, languages and practices and at times the same client or benefactor. In the art of advertising the final objective is the sale of goods and services. In graphic design, the real meaning lies in giving order to information, form to ideas, feeling and expression to artifacts that document human experience.
A project of graphic design may involve the presentation of existing imagery and text such as with a newspaper story which starts with the photojournalists and journalists. It then turns out to be the graphic designer’s job to organize the page into a sensible layout and determine if any other graphic elements should be required. In an advertisement or magazine article, often the art director or graphic designer will commission illustrators or photographers to create original pieces just to be integrated into the design layout.Existing practice of design has been extended to the modern computer, for e.g. in the use of WYSIWYG user interfaces, is often referred to as multimedia design or interactive design.
Following are the main formats of graphic design:
Therefore, nowadays graphic designing is considered to be a dynamic field and a great and profitable profession.